'Star Wars: The Force Awakens' toy blitz launches first sale in Sydney. Sharon Reich reports
STORY: At the stroke of midnight, Stars Wars fans in Sydeny stock up on their favorite Star Wars products. The massive merchandise launch that's become known as "Force Friday," comes as Disney gets ready to release the first Star Wars movie in 10 years on December 18th. From Storm Troopers to throw rugs, fans are eager to be the first in the world to own a piece of the renewed franchise. SOUNDBITE: Star Wars fan, Scott Tyler, saying (English): "So, it's a whole new story for Star Wars, new characters, new vehicles, new everything. So, it's a big deal for us fans." SOUNDBITE: Star Wars fan, Mathew Jones, saying (English): "Right, so it's the first time they have released any of these new toys. we're the first ones actually in the world to get our hands on it, so, what can be better than that?" SOUNDBITE: Star Wars fan, Michael Gaye, saying (English): "Oh, I can't wait for anything when it coms to Star Wars. I'm just so exited for the next movie." The "Star Wars" toy blitz is expected to yield big bucks. Research analysts predict sales of merchandise related to the movie franchise could exceed $5 billion U.S. dollars over the next year.