Nov. 14 - Boeing makes a big splash at the Dubai Air Show with a blockbuster deal to sell 50 of its 777 jetliners to host airline Emirates. Conway G. Gittens reports.
At the Dubai Air Show in the United Arab Emirates, Boeing is beginning the week at full throttle. The world's largest plane maker is selling 50 777s to the UAE's flagship air carrier Emirates. Boeing executive vice president Jim Albaugh: SOUNDBITE: JIM ALBAUGH, EXECUTIVE VICE PRESIDENT, BOEING (ENGLISH) SAYING: "This is the largest order that has ever been placed with The Boeing Company in our 95 year history and certainly we are very proud that Emirates has the confidence in us that they do." The order makes Emirates the world's largest operator of Boeing 777s, a fact Sheikh Ahmed bin Saeed al-Maktoum, Emirates Chairman and CEO, is very proud of. SOUNDBITE: SHEIKH AHMED BIN SAEED AL-MAKTOUM, CHAIRMAN AND CEO, EMIRATES AIRLINES (ENGLISH) SAYING: "This order represents a milestone; it is the single largest dollar value order in Boeing history. Emirates is proud to be the world's largest 777 operator and this order further establishes our long standing commitment to Boeing and to the 777 aircraft." Industry sources say the deal could be worth up to $15 billion and gives Boeing a further lead ahead of rival Airbus. The Middle East is a growing market. Boeing predicts the region will need more than 2500 airplanes by 2030, worth about $450 billion. And Boeing is hoping its new 787 Dreamliner, which makes its regional debut at the air show, will help lead that expansion. Conway Gittens, Reuters